Online Language Learning Market - Global Opportunity Analysis and Industry Forecast (2022-2029
Meticulous Research®—a leading global market research company, published a report titled, Online Language Learning Market, by Learning Mode (Self-learning Apps and Applications, Tutoring), Age Group (<18 Years, 18-20 years, 21-30 years), Language (English, French, Spanish), End User, and Geography—Global Forecast to 2029.’
According to
the latest publication from Meticulous Research®,
the Online Language Learning Market is expected to register a
CAGR of 20.3% during the forecast period 2022–2029 to reach
$31.81 billion. The growth of this market is driven by
globalization and the growing need for cross-border communication, the growing
E-learning market, and the penetration of artificial intelligence in
E-learning. However, data security and privacy concerns are expected to
restrain the growth of this market to some extent. The increasing spending on
the education sector, the rising Internet and smartphone user base, and the
growing preference for a multilingual workforce by multinational companies are
expected to provide significant growth opportunities in this market. However,
the high implementation cost is expected to pose a major challenge to the
growth of this market. The flexible pricing structure and introduction of
wearable technologies are some of the major trends in this market.
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Scope of the Report:
Online Language
Learning Market, by Learning Mode
·
Self-learning Apps and
Applications
·
Tutoring
o
One-on-one Learning
o
Group
Learning
Online Language
Learning Market, by Age Group
·
<18 Years
·
18–20 Years
·
21–30 Years
·
31–40 Years
·
>40 Years
Online Language
Learning Market, by Language
·
English
·
French
·
Spanish
·
Mandarin
·
Japanese
·
German
·
Italian
·
Arabic
·
Korean
·
Other Languages
Online Language
Learning Market, by End User
·
Individual Learners
·
Educational Institutes
o
K–12
o
Higher Education
·
Government Bodies
·
Corporate Learners
Online Language
Learning Market, by Geography
·
North
America
o
U.S.
o
Canada
·
Asia-Pacific
o
China
o
Japan
o
South Korea
o
India
o
Indonesia
o
Australia & New Zealand
o
Taiwan
o
Hong Kong
o
Singapore
o
Malaysia
o
Vietnam
o
Rest of Asia-Pacific
·
Europe
o
Germany
o
France
o
Italy
o
U.K.
o
Spain
o
Russia
o
Poland
o
Netherlands
o
Sweden
o
Belgium
o
Austria
o
Switzerland
o
Finland
o
Norway
o
Turkey
o
Ireland
o
Luxembourg
o
Rest of Europe
·
Latin America
o
Mexico
o
Brazil
o
Rest of Latin America
·
Middle East & Africa
o
Saudi Arabia
o
UAE
o
Rest of Middle East & Africa
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The global
online language learning market is segmented by learning mode, age group,
language, end user, and geography.
Based on
learning mode, the global online language learning market is segmented into
self-learning apps and applications and tutoring. The tutoring segment is
further segmented into one-on-one learning and group learning. In 2022, the
self-learning apps and applications segment is expected to account for the
largest share of the global online language learning market. The growth of this
market is attributed to the wide usage of apps and applications worldwide
through mobile phones, tablets, and computer users. Additionally, the rapid
development of technology-enabled language learning apps to integrate different
media, such as texts, pictures, animation, audio, and video, to create
multimedia instructional materials, and increase students’ interest in studying
boost the growth of this market.
Based on age
group, the global online language learning market is segmented into <18
years, 18–20 years, 21–30 years, 31–40 years, and >40 years. In 2022, the
<18 years segment is expected to account for the largest share of the global
online language learning market. The growth of this market is attributed to the
opportunity to learn new languages in a lively and comfortable environment for
students <18 years of age.
Based on
language, the global online language learning market is segmented into English,
French, Spanish, Mandarin, German, Italian, Arabic, Japanese, Korean, and other
Languages. In 2022, the English segment is expected to account for the largest
share of the global online language learning market. The growth of this market
is mainly attributed to its wide usage as the most-spoken language in the
world. Moreover, online English language learning programs are gaining momentum
because of globalization, urbanization, and the desire for better education and
employment opportunities.
Based on end
user, the global online language learning market is segmented into individual
learners, educational institutes, government bodies, and corporate learners.
The educational institutes are further segmented into K-12 and higher
education. In 2022, the individual learners segment is expected to account for
the largest share of the global online language learning market. The growth of
this market is mainly attributed to the growing usage of mobile phones as
Internet penetration is rising in urban and rural areas, leading to increased
access to language learning apps.
Based on
geography, the Asia-Pacific (APAC) region is expected to account for the
largest share of the global online language learning market in 2022. The large
share of the Asia-Pacific market is attributed to the growing government focus
on the education sector, the high adoption of digital technologies in
educational facilities, and high education expenditure in the region. In
addition, rapidly developing economies, various schemes launched for supporting
digitization in education, and increasing disposable income leading to the
penetration of the Internet contributes to the high growth of the online
language learning market in Asia-Pacific.
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Key Players:
The key
players operating in the online language learning market are Rosetta Stone LTD.
(U.S.), Berlitz Corporation (U.S.), Memrise Limited (U.K.), inlingua
International Ltd. (Switzerland), Sanako Oy (Finland), Duolingo, Inc. (U.S.),
Babbel GmbH (Germany), Busuu Ltd (U.K.), Transparent Language, Inc. (U.S.),
Open Education LLC (U.S.), Cambridge University Press & Assessment (U.K.),
New Oriental Education & Technology Group Inc. (China), Houghton Mifflin
Harcourt (U.S.), McGraw Hill (U.S.), Linguistica 360 (U.S.), Mondly Languages
(Romania), ELSA Corp. (U.S.), FluentU (China), and Mango Languages (U.S.).
Key
questions answered in the report-
· Which
are the high-growth market segments in terms of learning mode, age group,
language, and end user?
· What
was the historical market for the global online language learning market?
· What
are the market forecasts and estimates for the period 2022–2029?
· What
are the major drivers, restraints, opportunities, and challenges in the global
online language learning market?
· Who
are the major players, and what percentage shares do they hold in the global
online language learning market?
· How
is the competitive landscape in the global online language learning market?
· What
are the recent developments in the global online language learning market?
· What
are the different strategies adopted by the major players in the global online
language learning market?
· What
are the key geographic trends, and which are the high-growth countries?
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