Online Language Learning Market - Global Opportunity Analysis and Industry Forecast (2022-2029)
Meticulous Research®—a leading global market research company, published a report titled, Online Language Learning Market, by Learning Mode (Self-learning Apps and Applications, Tutoring), Age Group (<18 Years, 18-20 years, 21-30 years), Language (English, French, Spanish), End User, and Geography—Global Forecast to 2029.’
According to the latest publication from Meticulous Research®, the Online Language Learning Market is expected to register a CAGR of 20.3% during the forecast period 2022–2029 to reach $31.81 billion. The growth of this market is driven by globalization and the growing need for cross-border communication, the growing E-learning market, and the penetration of artificial intelligence in E-learning. However, data security and privacy concerns are expected to restrain the growth of this market to some extent. The increasing spending on the education sector, the rising Internet and smartphone user base, and the growing preference for a multilingual workforce by multinational companies are expected to provide significant growth opportunities in this market. However, the high implementation cost is expected to pose a major challenge to the growth of this market. The flexible pricing structure and introduction of wearable technologies are some of the major trends in this market.
Scope of the Report:
Online Language
Learning Market, by Learning Mode
·
Self-learning
Apps and
Applications
·
Tutoring
o
One-on-one
Learning
o
Group
Learning
Online Language
Learning Market, by Age Group
·
<18 Years
·
18–20 Years
·
21–30 Years
·
31–40 Years
·
>40 Years
Online Language
Learning Market, by Language
·
English
·
French
·
Spanish
·
Mandarin
·
Japanese
·
German
·
Italian
·
Arabic
·
Korean
·
Other Languages
Online Language
Learning Market, by End User
·
Individual
Learners
·
Educational Institutes
o
K–12
o
Higher
Education
·
Government
Bodies
·
Corporate
Learners
Online Language
Learning Market, by Geography
·
North
America
o
U.S.
o
Canada
·
Asia-Pacific
o
China
o
Japan
o
South Korea
o
India
o
Indonesia
o
Australia &
New Zealand
o
Taiwan
o
Hong Kong
o
Singapore
o
Malaysia
o
Vietnam
o
Rest of
Asia-Pacific
·
Europe
o
Germany
o
France
o
Italy
o
U.K.
o
Spain
o
Russia
o
Poland
o
Netherlands
o
Sweden
o
Belgium
o
Austria
o
Switzerland
o
Finland
o
Norway
o
Turkey
o
Ireland
o
Luxembourg
o
Rest of Europe
·
Latin America
o
Mexico
o
Brazil
o
Rest of Latin
America
·
Middle East
& Africa
o
Saudi Arabia
o
UAE
o
Rest of Middle
East & Africa
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The global online
language learning market is segmented by learning mode, age group, language,
end user, and geography.
Based on learning mode,
the global online language learning market is segmented into self-learning apps
and applications and tutoring. The tutoring segment is further segmented into
one-on-one learning and group learning. In 2022, the self-learning apps and
applications segment is expected to account for the largest share of the global
online language learning market. The growth of this market is attributed to the
wide usage of apps and applications worldwide through mobile phones, tablets,
and computer users. Additionally, the rapid development of technology-enabled
language learning apps to integrate different media, such as texts, pictures,
animation, audio, and video, to create multimedia instructional materials, and
increase students’ interest in studying boost the growth of this market.
Based on age group, the
global online language learning market is segmented into <18 years, 18–20
years, 21–30 years, 31–40 years, and >40 years. In 2022, the <18 years
segment is expected to account for the largest share of the global online
language learning market. The growth of this market is attributed to the
opportunity to learn new languages in a lively and comfortable environment for
students <18 years of age.
Based on language, the
global online language learning market is segmented into English, French,
Spanish, Mandarin, German, Italian, Arabic, Japanese, Korean, and other
Languages. In 2022, the English segment is expected to account for the largest
share of the global online language learning market. The growth of this market
is mainly attributed to its wide usage as the most-spoken language in the
world. Moreover, online English language learning programs are gaining momentum
because of globalization, urbanization, and the desire for better education and
employment opportunities.
Based on end user, the
global online language learning market is segmented into individual learners,
educational institutes, government bodies, and corporate learners. The
educational institutes are further segmented into K-12 and higher education. In
2022, the individual learners segment is expected to account for the largest
share of the global online language learning market. The growth of this market
is mainly attributed to the growing usage of mobile phones as Internet
penetration is rising in urban and rural areas, leading to increased access to
language learning apps.
Based on geography, the
Asia-Pacific (APAC) region is expected to account for the largest share of the
global online language learning market in 2022. The large share of the
Asia-Pacific market is attributed to the growing government focus on the
education sector, the high adoption of digital technologies in educational
facilities, and high education expenditure in the region. In addition, rapidly
developing economies, various schemes launched for supporting digitization in
education, and increasing disposable income leading to the penetration of the
Internet contributes to the high growth of the online language learning market in
Asia-Pacific.
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Key Players:
The key players
operating in the online language learning market are Rosetta Stone LTD. (U.S.),
Berlitz Corporation (U.S.), Memrise Limited (U.K.), inlingua International Ltd.
(Switzerland), Sanako Oy (Finland), Duolingo, Inc. (U.S.), Babbel GmbH
(Germany), Busuu Ltd (U.K.), Transparent Language, Inc. (U.S.), Open Education
LLC (U.S.), Cambridge University Press & Assessment (U.K.), New Oriental
Education & Technology Group Inc. (China), Houghton Mifflin Harcourt
(U.S.), McGraw Hill (U.S.), Linguistica 360 (U.S.), Mondly Languages (Romania),
ELSA Corp. (U.S.), FluentU (China), and Mango Languages (U.S.).
Key questions answered
in the report-
· Which are
the high-growth market segments in terms of learning mode, age group, language,
and end user?
· What was
the historical market for the global online language learning market?
· What are
the market forecasts and estimates for the period 2022–2029?
· What are
the major drivers, restraints, opportunities, and challenges in the global
online language learning market?
· Who are the
major players, and what percentage shares do they hold in the global online
language learning market?
· How is the
competitive landscape in the global online language learning market?
· What are
the recent developments in the global online language learning market?
· What are
the different strategies adopted by the major players in the global online
language learning market?
· What are
the key geographic trends, and which are the high-growth countries?
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